Versace Runway Hair by Guido for Redken

Milan Fashion Week Spring/ Summer 2013

Hair by Guido, Redken Creative Consultant

Redken Creative Consultant Guido styled the hair at the Versace Spring 2013 show in a natural, easy, un-done way unlike what he typically creates for Versace. But after seeing the collection it all made sense: Dontatella Versace's light, loose looks were a total departure from her last dark, borderline gothic collection. The models today almost looked as if they were ready to hit the beach - and not without breezy summer hair to match! "I'd describe the look today at Versace as effortless, very dusty - think of the desert and the beach. It's not one of the usual "done-up" styles I've created for Donatella in the past few seasons, as she really wanted a natural look this season. The ideal length for this look is hair that falls to the collar-bone or little shorter, and it has movement, body, and thickness, with a matte finish. Overall, this is a very cool-girl look, it should feel sexy and uncomplicated." -Guido, Redken Creative Consultant     Products Used:   1.) Guts 10 Targeted Volume Spray Foam 2.) Powder Refresh 01 Get the Look:

1. Apply guts 10 root targeted volume spray foam to damp hair and roughly blow-dry with fingers, scrunching hair as you dry.
2. Twist hair up into a bun to set it and mist with powder refresh 01 aerosol hair powder/dry shampoo for texture.
3. Take hair out of the bun, spray more powder refresh for added texture and a matte finish.

Roberto Cavalli Runway Hair by Guido for Redken

Milan Fashion Week Spring/ Summer 2013

 

Redken  Creative Consultant Guido let the clothes at the Spring 2013 Roberto Cavalli show take the front seat, creating a look that would best enhance the natural texture of each model's hair. The simple, slightly texturized style complemented a collection that showcased myriad fabrics, textures, bright colors, and wild animal prints in true Cavalli fashion.

 

 

"This look is really about how the girls look best themselves, how great they look walking down the runway with their natural hair, and really I'm just enhancing that. I'm also tucking the hair behind the ears at the end to give a slightly disheveled feel. But the clothes are very glamourous and they say it all- to create the right overall look for this show, we had to downplay the hair a little bit. This is an easy style that's a little bit grungy, and just very cool."

-Guido, Redken Creative Consultant

 

 

Products Used:

 1.) Outshine 01 Anti Frizz Polishing Milk

 2.) Wax Blast 10 High Impact Finishing Spray Wax

 

 

Get The Look:

1.) Apply outshine 01 anti-frizz polishing milk to damp hair and rough blow-dry. The hair's natural texture is most important, but adding outshine 01 will tame any frizz.
2.) Create a clean center part and mist hair with wax blast 10 high impact finishing spray wax to add some additional texture.

3.) Tuck hair behind the ears.

 

Photos by Redken

 

Balenciaga in Paris Fashion Week with Hair by Guido of Redken

Balenciaga Spring/ Summer 2013 Paris Fashion Week  

 

 

 

 

Redken Creative Consultant Guido kicked off Spring 2013 Paris Fashion Week with the Balenciaga show, creating a flattering style that seemed simple, yet gave an immediate elegance to the look and added to the overall ethereal feel of the show. The look, created by pinning the two front sections back at the crown, perfectly complemented the gold headpieces each model wore, yet would also work just as well on it's own.   "The hair at Balenciaga is very natural, yet it's smooth, not frizzy. I didn't want to create big hair here today, but I still wanted it to feel very modern and rich. The style also fit with the metal hairpieces that Nicolas provided. They are really exquisite pieces, they were like twisted gold. We did a sort of rough, easy texture on the hair that offsets their beauty to a certain extent- they wouldn't go with super luxe hair." -Guido, Redken Creative Consultant   Products Used: 1.) Pure Force 16 Non- Aerosol Fixing Spray 2.) Powder Refresh 01 3.) Outshine 01 Anti- Frizz Polishing Milk   Get the Look:   1.) Apply outshine 01 anti-frizz polishing milk to damp hair and roughly blow dry to create a smooth but very natural looking finish. 2.) Create a messy center part and add powder refresh 01 aerosol hair powder/dry shampoo all over for increased "natural" texture and a little grip. 3.) Take two side sections from the very front, pull them back to just below the crown and secure with pins. Use two pins but secured but insert so that it looks like just one pin. 4.) Finish with pure force 16 non-aerosol fixing spray just on the style. (Guido then attached the metal headpieces which were provided by Balenciaga to complete the look). Photos by Redken

Nina Ricci's Runway Hair by Guido

Paris Fashion Week Spring/ Summer 2013

 

Redken Creative Consultant Guido took inspiration from the Spring 2013 Nina RIcci show itself yesterday in Paris, creating an edgier hairstyle for a more provocative collection than seen from the house in recent years. The shiny French twist Guido styled was a departure from the more demure, ladylike styles with matte textures he usually creates for Nina Ricci. Yet the updo still retained that sense of classic feminine beauty and would be easy for a woman to recreate herself, just as the more eroticized collection still featured a number of it's signature cocktail dresses and wearable, everyday styles.

 

 

"I created a simple French twist today at Nina Ricci, it's a very feminine look and extremely easy to do. I also like that it's in fact very modern. I pulled out a few pieces towards the nape of the neck to give the style a little character, to ensure it wasn't completely perfect, she's still a real woman."

-Guido, Redken Creative Consultant

 

Products Used:

1.) Powder Refresh 01 

2.) Forceful 23 Super Strength Finishing Spray

3.) Shine Flash 02 Glistening Mist


Now Get the Look!

1.) Apply full frame 07 all over volumizing mousse to dry hair from roots to ends, raking through with fingers 2.) Brush through with a natural brush - don't make a part. 3.) Blow-dry hair that's been damped from the full frame 07 with a diffuser, lifting at the roots and pulling toward the back of the head, so it's not flat. 4.) Wrap hair up into a French twist, using end of a tail comb to tuck the ends of the hair under the twist and a few bobby pins to hold in place. 5.) Pull a few bits of the ends of the hair out of the twist and down towards the nape in the back, taking care to keep it tight so it keeps its shape. 6.) Spray entire twist with forceful 23 super strength finishing spray to hold the shape and a generous amount of shine flash 02 glistening mist for shine. Photos by Redken

 

 

 

Get Dior's Look with Redken at Paris Fashion Week

Christian Dior at Paris Fashion Week Spring/Summer 2013

 

Hair by Guido, Redken Creative Consultant

Redken Creative Consultant Guido created a style right in line with Raf Simon's refined, sophisticated and almost austere collection at the Christian Dior Spring 2013 show in Paris yesterday. Guido's sleek, precise pony was a wearable day-or-night look that made for a refreshing and clean overall look when paired with the elegant pantsuits, dresses, and neck scarves in the collection.      "We did a low, shiny ponytail at Dior today, and it's important to note that it really complements the very dramatic eye that Pat McGrath did. It's not frilly but it's very strong, very utilitarian. The simplicity of the ponytail gives this stripped-back feeling that I was going for." - Guido, Redken Creative Consultant                     Get the Look: 1.) Apply satinwear 02 prepping blow-dry lotion to damp hair and blow dry using a natural bristle brush for a smooth, straight finish. 2.) Emulsify a small amount of All Soft Argan-6 Multi-Care oil in your hands and apply to dry hair for added shine and to tame any frizz. 3.) Pull straight back into a tight, low ponytail (no part) and secure with elastic just above the nape of the neck. 4.) Spray pony with fashion work 12 versatile working spray and twist up into a loose chignon and pin, just to give some movement (take the pin out after a few minutes). 5.) Finish with fashion work 12 all over to tame fly-away's for a sleek finish.  Products Used: 1.) Fashion Work 12 Versatile Working Spray 2.) Satinwear 02 Ultimate Blow Dry Lotion 3.) All Soft Argan 6 Oil Photos by Redken