Monday, September 4, 2017

New Launch: ecoTools 2018 Collection

In July, ecoTools hosted an exclusive press preview of their upcoming 2018 Collection at the luxurious Red Door Salon and Spa on 5th Ave in NYC.  The spa-inspired collection showcases a variety of new brushes, kits and beauty sponges.  Press also got a peek at the brand's 2017 Holiday Collection which is full of fun holiday colors!   

These brush sets and festive colored sponges make for the perfect stocking stuffer, not to mention fun holiday décor for your vanity!  
  Among the new 2018 sponges will be the Total Perfecting Blender, Tri-Fecting Wedges, and the Perfecting Cushion Wedge.  Each is made with Eco Tools' unique EcoFoam Technology and 70% plant based materials, and are designed to achieve the perfect finish with any liquid, cream or cushion compact.  

 The collection has several new brushes in every shape and size.  One of the awesome new features is that some of the sets are package in handy stackable organizers.  The trays make storage so much easier and the prices are still incredibly affordable.  
I nearly died over the new Buki brushes (bottom right).  The three versions include the Style, the Sculpt and the Bonze.  Each has a curved handle for maximum control, and the specially shaped brushes are designed to provide various types of coverage.   
 The Sculpt has a waved brush which is designed to fit the curves of your face and is great for contour and color definition.  

The brand's on the go and travel size kits are a must for any makeup addict who travels.  Every season they debut a fun new color scheme or design and this year's is the chic "Stay Matte and Beautiful", which I love.   

Some of the brand's popular items are its cleansing tools the Cleansing Cloths and Makeup Brush Shampoo
I'm a fan of the sleek white handles and stylish ombre bristles.
After a tour of the new collection, guests mingled over glasses of prosecco and delicious bites.   The brand also treated guests to on site manis, facials and massages, as well as the chance to personalize their make up brushes!  A professional was on hand to engrave the brushes with whatever your little heart desired. 
ecoTools has been one of my favorite brands of makeup brushes since I first tried them back in 2012.  They're sleek, soft, durable and totally affordable.  I can always count on ecoTools to bring something new to the table and the upcoming collection definitely didn't disappoint.   
Shop the new products here
Have you tried ecoTools?  What did you think?

Sunday, September 3, 2017

Security Master Hosts Self- Defense Class with Bravo TV Personality Layla Luciano

Last month Cheetah Mobile invited press to an exclusive self- defense class lead by fitness expert and Bravo TV personality, Layla Luciano.  The event celebrated the launch of a brand new app by Security Master, the leading privacy protection and antivirus app.
Myself and Layla Luciano
The class included everything from an intense full body workout to a computerized punching machine!  Layla also demoed some serious kick butt moves on how to get out of an attacker's choke hold or bear hug.  Ladies, never underestimate the power of your thumbs and go for the eyes ;)  
Being physically prepared to protect yourself is important, and in 2017, digital protection is a must!  
Cheetah Mobile Inc., the leading developer of mission- critical mobile utility and security applications and just launched their newest Security Maser app.  It is available nationwide for free on Android devices and is a revamped version of CM Security, which has nearly 500 million downloads and a 4.7 rating on Google Play.  
Security Master provides real- time protection for any Android device and conducts live device diagnostics with recommended solutions.  Security Master will suggest options from one of three scenarios; SCAN, which provides ultra- fast malware detection and protection in less then 10 seconds, BOOST; which frees up your memory and boots speeds and CLEAN which removes unnecessary junk files.   
The app also offers a feature called "SafeConnect",  designed to enhance mobile internet security through protecting and encrypting data transmitted across the internet.  It also extends protection to apps with higher security concern like Instant Message, Financial Banking, E- Commerce and Browser. 
"As Android system and mobile internet usage continues to grow, traditional anti virus apps are no longer sufficient" said Pan Qi, Vice President of Cheetah Mobile.  "Consumers nowadays need a comprehensive, yet scalable product to help them tackle ever- growing internet security threats while catering the basic mobile optimization needs.  We hence created a Security Master- a product with intelligent, real- time on top of baseline features for a worry free mobile experience".
All this peace of mind for FREE?!  Android users do yourself a favor and download it here


Saturday, September 2, 2017

Free Beauty Events September Giveaway is back this month with another amazing giveaway.  For anyone not familiar with FBE, the site is a great tool for all beauty addicts.  It helps you stay up to date on the latest beauty happenings in your area and serves as an awesome way to snag killer free samples. Best of all, each month the site gives away a bundle chalk full of the industry's best must haves.  Let's check them out!

This month's basket includes products from some of my favorite brands including Garnier, L'Oreal, Vichy, Revlon, Circa, Sally Hansen, Maybelline and more! The Contest runs from now through 9/30/17, winners will be chosen on 10/10/2017 and notified by 10/15/2017.  Entering is simple!  Visit FreeBeautyEvents on Facebook (don't forget to like them!) or enter directly on their website.
Besides the monthly giveaways, the site also offers great beauty advice and product reviews on their blog.  Like any of the products you read about?  Keep your eyes open for your chance to stock up!  Easy as 1-2-3, just enter your zip code into the site's search bar to find out which locations in your area might be handing out samples.  It's a helpful way to keep up to date with the beauty events happening in your town.    
Get more FBE info here
Have you attended any events through the site? 

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