Last week, EcoTools celebrated their 10th Anniversary at the Penthouse 45 in NYC, and invited press to sneak a peek at all the brand new upcoming goods. Since I use EcoTools makeup brushes in my daily make up routine, I couldn't wait to see what the brand had up their sleeve!
The brand decided to shake things up and give all its brushes a sexy new face lift. The handles are a lighter, sleeker shade of whitish/gold, and their bristles now have a slightly darker hue. Plus, there's some amazing new products to watch for, and I highlighted my favorites below:
Retail: $19.99
The first product to catch my eye was, the rose gold colored brush canister, which turned out to be part of their Limited Edition Anniversary Set. It includes six tools, the canister and is totally affordable. It's ideal for travel or any girl on the go.
Retail: $9.99
Their awesome new blending duo is unlike any others you own. Seriously. This patent- pending pair is made from 71% sugar cane and includes two sponges; Base Blender and Detail Blender. Both have a unique shape and density that's designed to make application super easy and flawless.
The Modern Romance Collection is the fourth in its exclusive collector's series. Inspired by vintage dusted pink hues, it's the perfect vanity candy.
Retail: $14.99
Top: Full Powder Brush ($8.99)
Bottom: Define and Highlight Duo: includes Define Brush and Highlighting Fan Brush ($11.99)
Retail: $8.99
This is possibly the crème de la crème of the line (IMO). EcoTools' new Full Powder Brush comes with a jaw dropping 70,000 bristles and feels like absolute silk on your skin. This bad boy offers 200% more bristles then a standard powder brush, and is advertised to distribute product evenly and completely steak free.
Throughout the evening, guests had the chance to sit for hair and makeup touch ups and try out the brushes.
Had to snap a pic of this gorgeous rooftop view!
The new styles and products are not available until January 2017. But don't worry, you can shop current EcoTools products here in the meantime!
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