Saturday, September 26, 2015

MyCarmex Launches “Straight From Your Lips” Campaign

I've always said I never go anywhere without my lip balm.  And last year I discovered the be all end to the ultimate lip balm: Carmex .  If you haven't tried it yet, you should- and now is the perfect time!

Carma Laboratories, Inc., the manufacturer of Carmex® lip balms and Carmex® Cold Sore Treatment  products, is pleased to announce the launch of the “Straight From Your Lips” campaign. The campaign’s objective is to introduce the new “Reviews” feature which gives consumers the ability to leave product reviews in exchange for a chance to win Carmex® products, cash prizes, and branded merchandise.

The Carmex “Straight From Your Lips” campaign launched on September 1 to promote the importance of consumer reviews. From September 1 - October 13, 2015, each time a consumer writes a product review they will be entered for a chance to win weekly prizes of either a $100 gift card to a popular retailer, or cool Carmex® gear. Six winners will be randomly selected each week.2 This exciting promotion is available by visiting here.

While the current campaign will end after six weeks, the reviews feature will remain permanently on the product pages so that loyal Carmex users and new visitors to the site will always have an opportunity to leave product reviews. 

Additionally, the site will offer a variety of coupons and offers throughout the year. Current offers of $.25 - $3.00 off a range of Carmex® products are available, and users can access printable coupons by visiting here.  You can also sign up for the Carmex® Newsletter to receive email updates on these special offers.

“Our goal for the ‘Straight From Your Lips’ campaign and 'Reviews’ feature is to convey to our consumers that their opinions are extremely valuable to us,” stated Jona Mancuso, Marketing Director for the Carmex® brand. “We want to make it easy for them to share their thoughts and product experiences with us, and we hope that the newly redesigned website will serve as a useful tool for consumers looking to learn more about the products.”  With this new campaign, Carmex® consumers have the power to have their opinions heard.

Have you tried Carmex?  What did you think?

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