Pantone Reveals Color of the Year for 2013

This just in!  Pantone has officially announced The Color of the Year for 2013!! And the new must- wear shade is ................................

 

EMERALD!!

 

 

 

 

I was pretty psyched when I heard the news because I had so much fun rocking last year's Tangerine Tango.  You may recall the vibrant, energetic, reddish orange that took the runways by storm and proved to be totally wearable for many skin tones, all year long.  This year's choice is a vivid green that provides a refreshing twist with a completely different vibe.  Said to enhance our sense of well-being by inspiring insight, as well as promoting balance and harmony, Emerald usually brings to mind precious gems and luxe jewels.
 For centuries the hue has been a representation to various cultures of new life, growth, prosperity, new beginnings and the epitome of regeneration, healing and unity

 

“The most abundant hue in nature, the human eye sees more green than any other color in the spectrum,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “As it has throughout history, multifaceted Emerald continues to sparkle and fascinate. Symbolically, Emerald brings a sense of clarity, renewal and rejuvenation, which is so important in today’s complex world. This powerful and universally-appealing tone translates easily to both fashion and home interiors.”

 

Equally harmonious on the cosmetic color wheel, Emerald dramatizes all eye colors as it beautifully enhances green eyes, is compatible to blue eyes, emphasizes the green undertone in hazel eyes and intensifies brown eyes to make them appear deeper. Emerald is also a perfect complement to peaches, pinks, roses, ruby reds and aubergines – offering a variety of lipstick and blush options. For those who want to sparkle and stand out, Emerald is the perfect punctuation point in nail color because of its complementary nature.

With all that said, I think the one question on all our minds is "How does one chose the color of the year?" 

 

 The color of the year selection is a very thoughtful process. To arrive at the selection, Pantone quite literally combs the world looking for color influences. This can include the entertainment industry and films that are in production, traveling art collections, hot new artists, popular travel destinations and other socio-economic conditions. Influences may also stem from technology, availability of new textures and effects that impact color, and even upcoming sports events that capture worldwide attention.

For more than a decade, Pantone’s Color of the Year has influenced product development and purchasing decisions in multiple industries, including fashion, home and industrial design, as well as product packaging and graphic design.

 

 

Also introducing Panton's new partnership in the world of home decoration with the 260 years old paint brand Tollens®, a leader in the European paint industry. The partnership will give birth to an exclusive paint collection, Tollens inspired by Pantone, available throughout France in 2013.

 

As a redhead with blue eyes I am so excited over this new color!  What do you think?  Are you going to give it a try?